Yes you can calibrate the seed drill, you turn on calibration and stop it when you have metered sufficient seed, weigh the total weight dispensed, enter this value and the App will calculate how many pulses per Kg of seed. Repeat a couple more times to increase accuracy.
You will need to fit an encoder on the electric motor or shaft speed sensor on the metering system.
How many rows/runs
Depending on the width of the machine you may need a fair bit of torque to run it, particularly metering coarse fertilizer at high rates